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Operations

Intentional Experimenting: How HR Leaders Can Unlock AI ROI

Amy Cappellanti-Wolf

December 29, 2025

Operations

Intentional Experimenting: How HR Leaders Can Unlock AI ROI

Amy Cappellanti-Wolf

December 29, 2025

Photo by Luke Jones on Unsplash

Artificial intelligence is reshaping work at breakneck speed, but the gap between its promise and its payoff remains wide. After surveying close to 7,000 professionals around the world for Dayforce's "Annual Pulse of Talent" report, we learned that about a quarter of workers globally said they use AI at work, compared to 87% of executives. The disconnect is clear: Leaders are sprinting while their people are still finding their footing.

For HR leaders, this moment demands a delicate balancing act between intention and experimentation. AI rewards curiosity but punishes carelessness. It needs both speed and structure to evolve from a source of disruption into a driver of growth.

When Intention Meets Experimentation

Intention and experimentation are the twin engines of AI transformation, but they often pull in opposite directions. Many leaders feel compelled to move fast so they don’t get left behind. That pressure leads to experimentation without strategy and risk without reward. In fact, researchers at the MIT Media Lab found that even though there's been "$30–40 billion in enterprise investment into GenAI ... 95% of organizations are getting zero return."

True progress comes when experimentation operates within intentional boundaries. It’s about identifying where AI can create measurable, human-centered value, not simply deploying every tool available. The greatest ROI comes when adoption is tied to measurable business outcomes through targeted, practical use cases like matching employees to internal job opportunities, recommending personalized learning paths or answering simple HR-related questions.

In other words: AI drives ROI when it solves real problems that matter to people.

Read the full article here: 

Focus on identifying where AI can create measurable, human-centered value, not simply deploying every tool available
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